Oxo has long been known for its assortment of kitchenware and the company is now taking that expertise outside with its new outdoor product collection.
The new Oxo Outdoor line is launching exclusively at retailer REI and will be available in REI stores and on REI.com beginning this month. The initial assortment of 10 products includes grilling and cleaning tools, a cutting board, can opener, knife with protective sheath and a shatterproof French press coffee maker.
“Our research showed that outdoor-focused consumers were not provided access to high quality, functional cooking tools designed for the outdoors, and as a result, many used worn or retired tools from their homes,” said Larry Witt, president of Helen of Troy Housewares, the parent company of Oxo. “The creation of the new Oxo Outdoor line has broad and exciting implications for our brand — new challenges to tackle, new experiences to improve — another proof point of Oxo making every day better.”
Melissa Paul, senior merchandising category manager for REI, added, “We’re thrilled to offer the Oxo Outdoor collection to our customers first, and we are excited for what’s next as we work together to solve a unique challenge in the camp space. It makes a lot of sense for us to partner with brands like Oxo, already known for designing great kitchen tools, to help us bring the best of the indoors, outside.”
The Oxo Outdoor collection includes:
Flexible Silicone Utensil 2-Piece Set: This two-piece silicone utensil set features high-heat-resistant construction ideal for camp stove cooking. $16.95
Grilling Turner and Tongs Set: Durable duo fit for any grilling adventure, with a built-in bottle opener for campsite convenience. $19.95
Can and Bottle Opener: Comfortable, dependable design for effortless opening. $14.95
Campsite Squeeze Bottle Set: A reusable solution for storing, mixing, measuring, and dispensing cooking oil, condiments, syrup, soap, and more in camp kits. $9.95
Steady Surface Cutting Board: Dependable, double-sided design for stability in any camp kitchen setup. $11.95
Pots and Pans Scraper: Efficiently clear leftover food, grease and grime from dishes and cookware with one handy tool. $5.95
Cast Iron Grill Pan Brush: Tough enough to tackle cast iron and carbon steel cookware, gentle enough for non-stick pots and pans. Scrubs without soap or detergent to help preserve seasoning and protect surfaces. $9.95
COMING SOON Campgrounds French Press: With a shatterproof Tritan Renew carafe—made from 50% certified recycled contents—the OXO Outdoors Campground French Press has a better-for-the-planet design for better coffee, anywhere. $24.95
COMING SOON 8-inch Chef’s Knife with Protective Sheath: Sharp, durable, and comfortable camp kitchen essential with a protective sheath that keeps the knife safe and helps retain blade edge. $14.95
COMING SOON Griddle Turner: Durable, professional-grade turner is the perfect partner for grill pans, griddles, and cast-iron cooktops. $13.95